The Sneakers Industry: A Captivating Journey through History.

" Sneakers", is a word that has evolved and experienced different meanings throughout the years. First, starting as athletic shoes designed to boost performance...

Celebrating the Adidas Superstar: Everything to know about it

This year, the Adidas superstar will celebrate its 50th anniversary. It was originally designed for basketball players in 1970. It has undergone a significant...

What makes the Adidas Stan Smith so iconic?

Photo: AdidasThe Adidas Stan Smith is one of the best known sneakers of all time, and after more than 50 years of existence, it...

How the Adidas UltraBoost become one of the biggest sneakers of the decade

Photo: AdidasThe Adidas UltraBoost made its first debut back in 2015 at a time when Nike had firmly dominated the running shoe market, and...